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News Tag Filter: Magazine
Apr 13

The Pokémon Company International Licensed Retail Sales Reach $3.3 Billion Per Year

Posted by Sunain | April 13th 2017 at 11:23 PM EDT
Tags: Merchandise, Magazine, Sales
Comments: 0
According to the April 2017 Volume 20 Number 2 Issue of License! Global Top 150 Global Licensors, The Pokémon Company International is now the 19th most profitable retail licensor worldwide selling over $3.3 billion USD a year in licensed products worldwide. The 20th Anniversary campaign in 2016 certainly helped its sales as it greatly surpassed its $2 billion USD and 34th place in 2015. Pokémon GO and Pokémon Sun and Moon also helped the brand. To put this incredible achievement into perspective, The Pokémon Company International has now passed major companies such as: Ford, the NBA and Playboy for sales and is just behind the NFL and GM.


License! Global Top 150 Global Licensors Report - THE POKÉMON COMPANY INTERNATIONAL

Pokémon enjoyed an incredibly strong year at retail in 2016, which marked the brand’s 20th anniversary. The milestone, which recognized the first introduction of Pokémon video games 20 years ago, catapulted the perennially popular brand into the global spotlight and kicked off with the first-ever Pokémon Super Bowl commercial. The company also introduced the mobile game “Pokémon Go,” which became a global phenomenon and was downloaded 650 million times.

Pokémon followed this success with “Pokémon Sun” and “Pokémon Moon” for the Nintendo 3DS, which became the third best-selling Nintendo 3DS titles of all time, adding to the 280 million Pokémon video games already sold. The Pokémon trading card game continues to be popular with 21.5 billion cards shipped globally as of 2016, and was the No. 1 selling toy in the strategic card games subclass. Pokémon animation aligned with Disney XD as its new U.S. broadcast partner.

The Pokémon animated TV series includes more than 900 episodes spanning 20 seasons and is licensed for broadcast in more than 160 countries, as well as on a variety of VOD platforms around the world. In 2017, the award-winning “Pokémon Go” mobile game will continue to receive ongoing updates with new characters, seasonal in-game events and ongoing support from promotional collaborations with Sprint and Starbucks in the U.S.

The latest TCG expansion, Pokémon TCG: Sun and Moon, launched in North America and Europe in February, the first of four expansions that will launch quarterly. The 20th season of the Pokémon animated series, titled “Pokémon the Series: Sun & Moon,” will debut in 2017, as will the 20th animated Pokémon movie, and production will begin on Detective Pikachu, the first live-action Pokémon movie. Additionally, the Pokémon Company will continue to introduce new experiences for the brand across mobile and core gaming, animation, TCG, licensed products including toys, apparel and more.

Source: http://images2.advanstar.com/PixelMags/license-global/pdf/2017-04-top150.pdf (Page T14)

Article edited on 2017-04-13 11:26:47 by Sunain
Jun 27

Pokémon Life (ポケモンLife)

Posted by Sunain | June 27th 2015 at 01:20 PM EDT
Tags: Magazine
Comments: 0
A new magazine is being released by Shogakukan called Pokémon Life (ポケモンLife). The first issue will be released on July 30th, 2015 and it is aimed at Pokémon fans mainly in their late teens and 20s. It will feature: interviews, illustrations, photos and the state of activity of POKEMON With YOU. The first issue will cost 1200yen including tax and it will include a Shoko Nakagawa x Nymphia poster with poem (中川翔子×ニンフィア ポエムつきポスター) and a Pikachu Card Case (ピカチュウカードケース).


Source: http://family.shogakukan.co.jp/p/

Article edited on 2015-07-04 03:31:39 by Adamant
May 07

The Pokémon Company International Licensed Sales Reach $2 Billion Per Year

Posted by Sunain | May 7th 2015 at 01:52 AM EDT
Tags: Merchandise, Magazine, Sales
Comments: 0
According to the May 2015 Issue of License! Global Top 150 Global Licensors, The Pokémon Company International is now selling over $2 billion USD a year in licensed products worldwide and it is the 34th highest selling licensed brand in the world. The reason for this significant milestone is due to the fact that the company has now sold over 270 million video games, 21.5 billion TCG cards and the Pokémon Anime VOD sales are thriving on services like Netflix, Hulu, iTunes and Amazon.


Source: http://images2.advanstar.com/PixelMags/license-global/digitaledition/05-2015-top150.html#16

Article edited on 2015-05-07 02:28:00 by Sunain
Feb 27

Official Pokémon Magazine launches in the UK

Posted by Sunain | February 27th 2013 at 10:02 AM EST
Tags: Merchandise, Magazine
Comments: 0
Official Pokémon Magazine will be releasing a printed version of the magazine starting on March 20th, 2013 in the United Kingdom. The magazine will cover the videogames, the Trading Card Game, the TV shows, the films and a lot more. The first issue costs £3.99 but if people subscribe now, they can get the first three issues for £5. A years subscription costs £40.

The first magazine comes with four free Pokémon gifts. There's a massive double-sided poster featuring Emboar, Serperior and Samurott. There is a Pokémon sticker sheet featuring Kyurem, Reshiram, Zekrom and many more. Then there are some Pokémon door hangers with Pikachu on one side and Meowth on the other. Finally, there is four Pokémon badges featuring Tepig, Snivy, Oshawott and Pikachu.

13 issues of the Official Pokémon Magazine will be released a year, all edited by ONM Editor-in-Chief Chandra Nair.


Magazine Subscription Details

Official Pokémon Magazine is your one-stop shop for everything Pokémon! It's your ultimate guide to all the latest videogame, TV series, film and trading card info, and also comes with amazing Pokémon-themed gifts every single month. So don't miss out, subscribe today!

The amazing launch issue brings the first details of brand new Nintendo 3DS videogame Pokémon X and Pokémon Y. It also boasts a pullout Pokémon X and Pokémon Y poster, a separate, double-sided Pokémon poster, a set of four Pokémon Pin Badges and an awesome page of Pokémon vinyl stickers. It's a Pokémon extravaganza!

*Take advantage of this special launch offer and try the first 3 issues for just £5!

Plus, continue to subscribe and continue to save! There's no obligation and you're free to cancel at any time, but if you like what you read then your subscription will continue at the low rate of just £9.99 every three months. That's a saving of 23% off the cover price!

Pre-order now: Official Pokémon Magazine launches on the 20th March! Subscribe by the 6th March to ensure you receive the very first issue!

Sources: http://www.myfavouritemagazines.co.uk/pokw13/ and http://www.officialnintendomagazine.co.uk/47208/were-launching-the-official-pokemon-magazine-next-month-subscribe-now-for-pound5/

Article edited on 2013-02-27 10:06:17 by Sunain

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