The official English Pokémon website has confirmed that the Pikachu balloon with Snowman Pikachu will be in the 2018 Macy's Thanksgiving Day Parade.

Pikachu Soars This Thanksgiving!

Don’t miss the famous Pikachu balloon flying high in the Macy’s Thanksgiving Day Parade.

Making its 18th consecutive appearance, the famous Pikachu once again flies high through the skyscrapers of New York City in the Macy's Thanksgiving Day Parade. See Pikachu wearing a cozy scarf and carrying a cute Snowman Pikachu as it winds through the Manhattan skyline. Fans across America can watch the parade November 22 on NBC starting at 9 a.m. Be sure to check your local TV listings so you don't miss Pikachu's amazing appearance.

Happy Thanksgiving from Pokémon!

Source: https://www.pokemon.com/us/pokemon-news/pikachu-soars-this-thanksgiving/