Junichi Masuda

Known As:
  • Flag Junichi Masuda
  • Flag 増田順一
  • Flag Junichi Masuda
Junichi Masuda was born on January 12th, 1968 in Kanagawa, Japan. He is a Video Game Director, Game Designer, Programmer, Music Designer and does Sound Effects work. He works for GameFreak, the company that makes the main Pokémon games. Junichi Masuda was born in Yokohama City, Kanagawa Prefecture in 1968. He began his career at GAME FREAK Inc. in 1989. As one of the founding members of GAME FREAK Inc. in 1989, he has since been involved in the development of all video game titles developed by the company, including the Pokémon series.

Masuda currently serves as Executive Director & Head of Development at GAME FREAK Inc. Masuda is the director for Pokémon X and Pokémon Y for the Nintendo 3DS system. Along with his main responsibility as a game director, he also works in a wide range of areas including game design, music composition and scenario writing. Masuda is a graduate of Japan Electronics College.

He often makes appearances on the Pokémon series Pokémon Smash and Pokémon Sunday to announce new events and games. His appearances are always glorified by the cast members as they are always excited to have a person so directly connected to the franchise on the show.

Masuda is also keyboardist in the group MTM (Mystery Thunder Mask) which also includes Misaki Momose, Shinji Miyazaki and Akihito Toda. He composed the song Battle Gene M (バトル遺伝子M) which is based of the Pocket Monsters Black and White background music track Battle! Shirona (戦闘!シロナ), track 50 on CD #3 of the soundtrack. Shinji Miyazaki arranged the song that Masuda had written for the MTM performances though.

His blog called the "HIDDEN POWER of masuda Director's Columns" is available in Japanese but he also posts some of his news in an English section. Often he gives little insights from the series that otherwise wouldn't have been known as well as announcing his appearances.
Series Title
Special 0 『ポケットモンスター X・Y』発売記念祭り~ゲームのすゝめ 二編Pocket Monsters XY Launch Festival: Game Tips
POKENCHI 7 増田さんとヒャダインが音楽で夢のコラボ/ あばれる君のポケものまねは緑のポケモン / バトル「藤田ニコルVS大谷凜香」!Masuda and Hyadain's Dream Music Collab / Abareru-kun's Pokémonitations are of Green Pokémon / Battle: Nicole Fujita VS Rinka Otani!
POKENCHI 26 人気者たちが続々登場してポケモングッズを紹介 / ポケモン新作ソフトの特別映像を開発者が語る! / バトル「大谷凜香 VS 視聴者」!Celebrities Show Up One After Another to Showcase Pokémon Merchandise / The Developers Talk About the Special Footage of the New Pokémon Games! / Battle: Rinka Otani VS a Television Viewer!
POKENCHI 39 あばれる君とりんかちゃんがゲームフリークへ社会科見学 / ポケんちから重大発表 / 「ピカ・チャン」のバトルお兄さんが登場!Abareru-kun and Rinka-chan Take a Field Trip to Game Freak / An Important Announcement from Pokénchi / The Battle Guy fom "Pika-chan" Visits!
POKENCHI 151 ポケんちをかけてピカチュウ軍団とPK対決や10まんボルトゲームで対決! / ゲーム「Let's GOピカチュウ・イーブイ」の最新情報!Facing a Pikachu Army in a Penalty Kick Competition and a Thunderbolt Game Over Ownership of Pokénchi! / The Latest News on the Video Games "Let's Go Pikachu/Eievui"!
POKENCHI 175 あばれる君のポケモン交換旅、岐阜県・後編 / 遠い国に引っ越してしまうポケだちのためにみんなでサプライズ / 映画&ゲーム情報!Abareru-kun's Pokémon Trade Journey, Gifu Part 2 / Everyone Springs a Surpise for a Pokénd Who's Moving to a Faraway Country / Movie & Video Game Info!