Moment Factory and Mitsui Fudosan Enter Long-term Partnership to Deliver Innovative Fan Experiences
The Pokémon Company International announced a long-term strategic partnership with Moment Factory and Mitsui Fudosan to create large-scale, transformative experiences that set a new global standard for fan engagement. Moment Factory and Mitsui Fudosan Enter Long-term Strategic Partnership to...
The Pokémon Company International Enters into Agreement to Acquire Excell Brands
The Pokémon Company International announced on February 19th, 2026 that they have acquired Excell Brands, one of the 2 major distributors of the biggest brands of cards in the United States. With their deep category expertise, award-winning team, and extensive retail network, they design fully c...
15th Annual New York Game Awards - Andrew Yoon Legend Award Recipient - The Pokémon Company
The 15th Annual New York Game Awards were held on Sunday, January 18th, 2026, and The Pokémon Company was the Andrew Yoon Legend Award Recipient, which is an award that recognizes those who have propelled the gaming world forward, celebrating their profound impact. The Pokémon Company preside...
tonies Expands Global Leadership Through Landmark Partnership with The Pokémon Company International
In a new collaboration announced on December 3rd, 2025, the worlds of tonies and Pokémon are coming together, bringing new Pokémon audio book content to the Toniebox for the first time. Starting in summer 2026, four Pokémon Tonies - Pikachu, Bulbasaur, Charmander, and Squirtle - will mark the la...
The Pokémon Company International ranked 7th for Top Global Licensors of 2024
The Top Global Licensors Report 2024 by License Global was announced on July 25th, 2024 and The Pokémon Company International ranked 7th for Top Global Licensors of 2024 with estimated retail sales for 2023 at $10.8 billion. This is a 800 million drop according to their 2022 retails sales where ...
Pokémon Hits the Road for Pary Half-Term Tour of Smyths Toys Superstores
The Pokémon Company International is firing up its tour bus and hitting the road for a Pokémon May Half-Term Tour at select Smyths Toys Superstores this half-term. POKÉMON HITS THE ROAD FOR PARTY HALF-TERM TOUR OF SMYTHS TOYS SUPERSTORES Kicking off 27 May, the party tour will visit stores i...
Pokémon: Hisuian Snow Wins 2023 People's Voice Video Animation Webby Award
The Pokémon Company International won the 2023 People's Voice Video Animation Webby Award for the animated series Pokémon: Hisuian Snow. The award was announced on April 25th, 2023. Pokémon: Hisuian Snow tells the story of a boy named Alec and his encounter with a Hisuian Zorua. When he was y...
Record-breaking Year at Retail in 2022 for Pokémon in Europe
The Pokémon Company International announced today that Pokémon celebrated another record-breaking year at retail in 2022, seeing a significant increase in sales across Europe for its Pokémon Trading Card Game (TCG) and toy ranges. Photos from the press release have been added to an Imageboard th...
The Pokémon Company International Pledges $25 Million to Philanthropic Initiatives over 5 years
The Pokémon Company International unveiled a 5-year plan to support organizations that improve the lives of children around the world and social equity. This $25 million initiative will serve as the core of our corporate social responsibility efforts. THE POKÉMON COMPANY INTERNATIONAL PLEDGES...
Pokémon UNITE - 1st Anniversary
Pokémon UNITE is celebrating its 1st Anniversary with Glaceon and Boss Rush Quick Battles. It’s been one year since Pokémon Trainers first landed on Aeos Island, which means it’s time to celebrate a year of ferocious battles and fabulous goal zone Aeos energy dunks. The excitement kicks off on T...
Pokémon at Licensing Expo 2022
The Licensing Expo 2022 takes place from May 24th, 2022 to May 26th, 2022 at the Mandalay Bay Convention Center in Las Vegas, Nevada, United States. For more than 40 years, Licensing Expo has connected the world's most influential entertainment, character, art, and corporate brand owners and agents ...
Play! Pokémon Premier Events to Resume in 2022
The Pokémon Company International has announced that the Play! Pokémon Premier Events are scheduled to resume in 2022. The 2022 Pokémon North America and Europe International Championships locations and dates have been announced, along with 2022 season Regional Championships. Play! Pokémon Pr...
The Pokémon Company International Wins Game of the Year at the 2021 Toy of the Year Awards
Play professionals and toy fans from around the globe gathered virtually on February 12th, 20201 to honor the year's most outstanding playthings and inspiring individuals at The Toy Association's 21st annual Toy of the Year (TOTY) Awards and Toy Industry Hall of Fame induction ceremony. Proceeds fro...
Pokémon Celebrates 25 Years with Massive Music Program
The Pokémon Company International officially announced some of the details for their 25th anniversary. Pokémon created a partnership with Universal Music Group and is working with some of the biggest names in music, from rising artists to award-winning global superstars, for a program, titled P25 Mu...
The Pokémon Company Group Donates $5 Million to Organizations Around the World
The Pokémon Company has donated $5 Million to organizations around the world following Pokémon GO Fest 2020 to groups that improve the lives of children with a focus on diversity, equity, and inclusion. The Pokémon Company Group Donates $5 Million to Organizations Around the World Following P...
Pokémon Trading Card Game: Sword & Shield Darkness Ablaze
The Pokémon Company International unveiled the newest expansion for the Pokémon Trading Card Game, Sword & Shield Darkness Ablaze on May 29th, 2020 and it was released around the world on August 14th, 2020. High resolution press release images have been added to an Imageboard thread. Charizar...
Pokémon Sword and Shield - Mythical Pokémon Zarude's Signature Move - Jungle Healing
The Pokémon Company International and Nintendo revealed the Mythical Pokémon Zarude’s signature move, Jungle Healing. High resolution artwork and screenshots from the press release have been added to an Imageboard thread. MYTHICAL POKÉMON ZARUDE HAS A SIGNATURE MOVE Zarude is a Dark- and G...
The Pokémon Company International partners with The Football Association
The Pokémon Company International today announced it has entered a three-year partnership with The Football Association (The FA) to support The FA’s National Futsal Strategy. High resolutions pictures from the press release have been added to an Imageboard thread. The Pokémon Company Internat...
Mythical Pokémon Meltan
The Pokémon Company International, Niantic, Inc., and Nintendo announced today that a new Mythical Pokémon has been discovered in the world of Pokémon GO: Meltan! Meltan had been appearing in Pokémon GO starting on September 22nd, 2018 during the Chikorita Community Day and then all through the week...
Pokémon: Let's Go, Pikachu! & Pokémon: Let's Go, Eevee!: Official Trainers Guide & Pokédex
Various retailers have begun pre-ordering the Pokémon: Let's Go, Pikachu! & Pokémon: Let's Go, Eevee!: Official Trainers Guide & Pokédex. The 400 page paperback book will be released by The Pokémon Company International on November 23rd, 2018 for the suggested retail price of $24.99 USD / $31.99 CDN...
