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Initially revealed earlier in the year and in the March 2014 issue of Corocoro, further details and high resolution pictures of the Pokémon Mega Ring (ポケモンメガリング) have been released by Takara TOMY. The Mega Ring is a bracelet device that allows a Pokémon Trainer to instructed their Pokémon to Mega Evolve. The Pokémon Mega Ring toy reproduces every detail of the bracelet from the games and the anime. People can wear it around just like a real Pokémon Trainer. The Key Stone (キーストーン) is fitted in the center of the bracelet with the Mega Symbol pattern.

The Pokémon Mega Ring will go on sale in Japan on April 17th, 2014 for 1,080yen. A Pocket Monsters Pokémon Mega Ring Special Set (ポケットモンスター ポケモンメガリング スペシャルセット) featuring a Bashamo figure and a Burshamonite (バシャーモナイト) will go on sale the same day for 3,280yen.

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Works with Pokémon Toys

Beginning with the release of the 3 Monster Collection Mega Evolution Packs (モンスターコレクション メガシンカパック) featuring Mega Lucario, Mega Mewtwo and Mega Burshamo in March of 2014, the Pokémon Mega Ring's Key Stone will emit 7 different colors when it comes in contact with Mega Stones included in those packs.

Works with Pokémon Tretta

The The Pokémon Tretta Set 1: Witness the Mega Evolutions , which is featured the Pocket Monsters X and Y series, will have an upgrade to allow players to use the Pokémon Mega Ring. In certain battles scenes, players can scan their bracelet on the Pokémon Tretta control panel to allow their Pokémon to Mega Evolve.

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The Pokémon Mega Ring comes with a Burshamo Tretta. The Tretta has the Mega Evolution symbol on the front side.

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Pokémon Mega Ring Trailer


Source: http://www.youtube.com/watch?v=8o9hrM4w6-8
Toy Fair 2014 took place from February 16th, 2014 to February 19th, 2014 at the Jacob K. Javits Convention Center in New York City. 1,000+ exhibitors from around the world were at the show which is attended by retailers, wholesalers, importers, buying groups and trade guests from approximately 100 countries.

On October 4th, 2012, Tomy International signed a multi-year deal with The Pokémon Company International to expand its toy line around the world. Their 2014 Pokémon toy lineup was revealed at the Toy Fair 2014. Pictures from the Toy Fair are available on the Imageboard thread.

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Press Release - TOMY Builds On Bestselling, Award-Winning Global Brands With Action And Innovation At Toy Fair 2014

TOMY International, a leading global designer, producer and marketer of a broad range of innovative, high-quality toys that kids love and parents ask for by name, previews its 2014 line-up at American International Toy Fair (Booth #2273). The Battroborg™ motion-controlled battling robot brand adds stealth, weaponized warriors, the sought-after Pokémon line expands with fun-filled role-play toys, and Chuggington StackTrack™ playsets feature working mega cranes, escalators and elevators that give die-cast engines a lift no matter how tall kids stack their track. In addition, TOMY unveils a brand new toy line as the newly-named master toy partner for Sonic the Hedgehog, while John Deere digs deeper into toys with its Gear Force preschool line.

"This year we are significantly expanding our offerings of innovative new toys across all our award-winning, best-selling owned and licensed brands," says Greg Kilrea, President and Chief Executive Officer of TOMY International. "We are able to achieve this by leveraging the talents and assets of our global resources, driving innovation in new and existing product lines and furthering our goal of delivering the best in branded play experiences to consumers throughout the world."

Highlights of what's new across TOMY brands for 2014 include:
Pokémon - As the exclusive licensee and distributor for Pokémon in categories including figures, figure accessories, plush, playsets, role-play and more, TOMY debuts its all-new line for one of the world's leading kids' entertainment franchises. New for 2014, TOMY premieres its first line of role-play items designed to help transform kids into Pokémon trainers. Highlights include:
  • Battle Ready™ Pikachu™ — I choose you Pikachu! Pikachu launches foam discs either off your shoulder or on a tabletop or floor. Includes Pikachu, an adjustable backpack harness with storage compartment, eight foam discs and two button cell batteries. Let the battle begin!
  • Trainer Gloves with Sound™ — Get ready to become a Pokémon Trainer with Ash's gloves! These gloves are motion activated, so when you pretend to throw your Poké Ball into battle, you hear four different sound effects.

Sources: http://www2.toyassociation.org/ and http://www.flickr.com/photos/toywiz/