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The Pokémon Company International unveiled a 5-year plan to support organizations that improve the lives of children around the world and social equity. This $25 million initiative will serve as the core of our corporate social responsibility efforts.

THE POKÉMON COMPANY INTERNATIONAL PLEDGES $25 MILLION TO PHILANTHROPIC INITIATIVES

Five-Year Mission Dedicated to Supporting Children and Equity Announced

Bellevue, Wash. — August 15, 2022 — For 25 years, the Pokémon brand has been delivering joy and entertainment to fans around the world through video games, the Pokémon Trading Card Game, animation, and more. Today, The Pokémon Company International, the company responsible for the brand outside of Asia, announced it is committing a minimum of $25 million USD over the next five years to organizations dedicated to improving the lives of children and supporting social equity.

“The Pokémon Company International is grateful for the opportunity to give back to the communities in which it operates and where Pokémon has been so warmly received since it was first introduced,” said Kenji Okubo, president of The Pokémon Company International. “Pokémon is a brand that immediately sparks joy and has captured the imaginations of kids around the world for 25 years. With its universal themes of adventure, friendship, and perseverance, it has also been welcomed into the lives of an incredibly diverse fanbase in countries around the world. We are dedicated to leveraging that unique ability and the support we’ve received from our broad community of Trainers to be a positive force in the lives of children and create a more equitable, inclusive world in which all can flourish.”

The $25 million will be realized primarily as monetary donations to a predetermined group of organizations that support children, help create equitable communities, or a combination of both. The gift of play in the form of in-kind donations of Pokémon Trading Card Game and Pokémon Center products will round out the commitment and be provided to groups who are able to distribute toys and games to families and children in need. Each organization is intended to be a long-term strategic partner that The Pokémon Company International can support year over year for at least five years. Additional organizations that reflect the company’s philanthropic mission may also be added over the course of the initiative.

As a brand with a worldwide fanbase and as a global corporate citizen, The Pokémon Company International has identified groups operating in three geographic categories: global, regional, and local. Organizations that operate without borders and serve children in need in locations around the world represent the first category, while the regional level includes organizations operating within countries where the Pokémon brand has a significant presence across Europe, Latin America, North America, and Oceania. Lastly, The Pokémon Company International will be partnering with groups serving the local communities where it has offices in and around Bellevue, Washington, and London, UK. To see the full list of all organizations that will be supported by Pokémon’s mission at launch, visit The Pokemon Company International website here.

Source: https://twitter.com/Pokemon/status/1559164487923531779
The race to save Sinnoh is on in Pokémon: The Arceus Chronicles! Join Ash and friends as they work to defeat the remnants of Team Galactic! Watch the English premiere on August 19th, 2022 at the 2022 Pokémon World Championships or tune in on September 23rd, 2022 to stream it on Netflix. Pictures from the press release have been added to an Imageboard thread.

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Pokémon Announces Animated Special, ‘Pokémon: The Arceus Chronicles’

New Pokémon Animation Premiering at the Pokémon World Championships, Releasing on Netflix in September 2022

BELLEVUE, Wash. — Aug. 9, 2022 — Today, The Pokémon Company International unveiled a new Pokémon animated special, “Pokémon: The Arceus Chronicles,” which is inspired by the popular Pokémon Legends: Arceus video game and follows Ash, his Pikachu, and friends on exciting adventures through the Sinnoh region.

The English-language version of “Pokémon: The Arceus Chronicles” will premiere at a screening event at the 2022 Pokémon World Championships in London around 6 p.m. BST on Aug. 19, 2022, available on a first come first served basis. Outside of the 2022 Pokémon World Championships, fans around the world (excluding Asia) will be able to watch “Pokémon: The Arceus Chronicles” exclusively on Netflix on Sept. 23, 2022.

In anticipation of the “Pokémon: The Arceus Chronicles” premiere, The Pokémon Company International offered fans a sneak peek at the upcoming animated special by unveiling first-look screenshots and an official synopsis, as well as debuting the trailer on the Pokémon YouTube channel: https://youtu.be/rHimPkAq5V8.

“Pokémon: The Arceus Chronicles” Synopsis:

A visit to the Sinnoh region turns into a high-stakes adventure when Ash, Pikachu, and friends join forces with powerful Pokémon to confront a looming threat! When Ash, Goh, and Dawn receive a mysterious message from the Mythical Pokémon Arceus, they meet up with Brock and head to Mount Coronet to investigate. There, they find a rampaging Heatran and the commanders of Team Galactic, who are determined to find their missing leader by opening a gate between dimensions. With a trio of Legendary Pokémon and Sinnoh Champion Cynthia on their side, our heroes have lots of help, but they’ll need all they can get to save Sinnoh from being destroyed!

Coming Soon: Pokémon: The Arceus Chronicles on Netflix

Adventure with Ash, Pikachu, Goh, and Dawn as they aid the Mythical Pokémon Arceus.

A visit to Sinnoh turns into a high-stakes adventure when Ash, Pikachu, Goh, and Dawn find themselves aiding a powerful Pokémon to confront a looming threat in an upcoming special, Pokémon: The Arceus Chronicles. The special is set to premiere before a live audience at the 2022 Pokémon World Championships in London, and then it will become available to stream on Netflix on September 23.

When Ash, Pikachu, and friends receive a mysterious message from the Mythical Pokémon Arceus, they meet up with their old friend Brock and head to Mount Coronet to investigate. There, they find a rampaging Heatran and the group responsible—Team Galactic, previously thought to be dismantled. The team’s commanders are determined to find their missing leader by opening a gate between dimensions. With a trio of Legendary Pokémon and Sinnoh Champion Cynthia on their side, our heroes have a lot of help, but they’ll need all they can get to save Sinnoh!

Source: https://www.pokemon.com/us/pokemon-news/coming-soon-pokemon-the-arceus-chronicles-on-netflix/

YouTube Clip - Pokémon: The Arceus Chronicles | Official Trailer


Source: https://www.youtube.com/watch?v=rHimPkAq5V8
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Introducing the brand-new Clarks Originals Pokémon collaboration. They've teamed up with the smash hit franchise for a cool collection of adults and kids Wallabee Boots, giving their legendary silhouette a unique spin inspired by the awesome TV show, iconic video games and lovable characters.

A dynamic duo, their adults Wallabee Boots are crafted in Pikachu-debossed classic black and striking yellow suedes, with eye-catching contrast details. And for children they’ve used their expert Kids craftsmanship to create the Wallabee Mist, updating their famous silhouette with child-friendly features so they can play all day in lasting comfort. High resolution pictures from the press release have been added to an Imageboard thread.

Product Description - Wallabee Boot Yellow / Black Embossed

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The Wallabee has become a Clarks Originals classic across the globe thanks to its moccasin construction, signature crepe sole and structural silhouette. Featuring clean and simple lines, this comfortable lace-up boot arrives in rich yellow suede and pays tribute to Pokémon with embossed motifs and an embroidered Poké Ball detail – subtle touches that lend playful appeal to this distinctive silhouette.
  • Premium embossed yellow suede upper / Premium embossed black suede upper
  • Flexible moccasin construction
  • Breathable leather lining
  • Part-recycled rubber crepe sole
  • Includes additional beige lace for versatile wear
  • Finished with three suede fobs (Clarks Originals, Wallabee and Poké Ball
  • Price: £140.00

Product Description - Grip Pearl Sneaker

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Part of the brand-new Clarks Kids Pokémon collection, our Grip Pearl sneaker features cool Squirtle branding and the iconic Poké Ball on the sole – so they can make their mark as they chase their fave characters! With breathable leather uppers and antimicrobial linings, handy riptape straps make this pair fast to pop on and off – keeping active feet moving at lightning speed!

  • Receive a free Pokémon Trading Card Game Fun Pack with every pair purchased this August
  • Durable and breathable grey leather and mesh upper
  • Embossed Squirtle heel counter and Poké Ball counter
  • Pikachu-printed sock
  • Coated leather mudguard and counter protect and support
  • Elastic lacing and riptape strap offer easy on/off and a secure, adjustable fit
  • PU foam footbed offers lasting comfort
  • Antimicrobial Agion®-infused 50% recycled mesh lining keeps feet feeling fresh
  • Padded collar and tongue add all-day comfort
  • Lightweight, shock-absorbing EVA midsole (EVA: part-recycled EVA and 12% bio-based, sustainable Braskem)
  • Flex-grooved, non-marking grippy rubber sole flexes with natural foot motion
  • Price: £48.00 Adult size / £46.00 Kids size

Press Release - THE CLARKS POKÉMON COLLECTION: GOTTA CATCH ’EM ALL!

INTRODUCING THE CLARKS POKÉMON COLLECTION

Brand new for autumn/winter 2022, two iconic brands unite to create footwear inspired by popular entertainment brand Pokémon.

Launching on 01.08.22, the Clarks Pokémon collection brings much-loved Pokémon and icons to life – including Pikachu, Squirtle, Mewtwo and the famous Poké Ball.

The super-cool designs can be found on classic Clarks Kids and legendary Clarks Originals sneakers and shoes, creating an awesome collection of 10 styles expertly crafted for school and everyday wear.

And adding to the fun, UK customers will receive an exclusive free mystery Pokémon Trading Card Game Fun Pack with every purchase made across Clarks Kids and Originals Pokémon products from 1st August, while stocks last!

ABOUT THE COLLECTION

CLARKS KIDS
Part of the Clarks Kids collection, Grip Pokémon sneakers let active feet make their mark on the playground or pitch with cool PLAYPRINTS soles that stamp Poké Ball designs with every step.

Perfect for weekends of Pokémon adventures, the colour-pop Grip Pearl trainers feature lovable characters Pikachu, Squirtle and Mewtwo – while Grip Trade’s black leather finish makes it ideal for wearing from classroom to kickabouts. Crafted with reassuring Clarks comfort features like soft cushioning, shock-absorbing soles and easy on/off straps, the Grip collection takes care of busy feet, keeping them moving at lightning speed!

CLARKS ORIGINALS
Iconic Clarks Originals styles are also given the Pokémon treatment. The kids’ Wallabee Mist boasts the same super-flexible upper as the famous Clarks Originals Wallabee, upgraded with child-friendly comfort credentials. Black suede uppers and an understated Pikachu outline give a stylish nod to the iconic brandthat’s both kid and school-approved – finished with signature Clarks Originals removable fobs that sport a Pokémon-themed twist.

And grown-ups don’t need to miss out on the fun either! The classic black suede adults’ Wallabee Boot is embossed with a Pikachu print and finished with an embroidered Poké Ball and colourful contrast fobs. Made for an on-trend adults/mini-me pairing.

WHY POKÉMON?

One of the biggest franchises around the globe, Pokémon makes a natural fit for the renowned Clarks Kids footwear brand. The smash hit entertainment franchise and leading shoe retailer share key kids’ demographics of ages 4-12, and Clarks Kids wearers have a passion for Pokémon that has soared over the last few years – from video games to the TV series, and of course, the hugely popular and highly collectable Trading Card Game. And the Clarks Originals adults and older Kids collections are perfect for taking a trip down memory lane – reliving days trading Pokémon cards with friends at breaktime and rushing home to catch up on the TV show after school.

POKÉMON STATS

- More than 380 million video games have sold worldwide
- TV show has 25 seasons, is shown in 177 countries and in 30 languages
- The Pokémon Go app has received more than one billion downloads globally since launching in 2016
- The Pokémon TCG is one of the most popular trading card games in the world, available in 76 countries and regions

Rosie McKissock, Clarks Kids’ Business Manager, said:
'We wanted to use the credibility and popularity of Pokémon to connect quickly with consumers and establish Clarks Kids as a relevant footwear brand globally. Gaming has been a growing hobby for our key focus age groups for some time, but over the course of the pandemic, it became more than just a hobby, but a way for kids to express themselves, interact, etc. So, it made total sense for Clarks, as a kids specialist, to seek out a partner that reflected the priorities and passions of our consumers!'

Mathieu Galante, Licensing Director, EMEA at The Pokémon Company International, said:
“Pokémon is renowned for its collaborations with leading fashion brands to create unique and surprising collections. We are delighted to be stepping out with Clarks who for years have been a leading supplier of quality children’s footwear in the UK on this exciting new collection. We hope that children across the country will be returning to school in their Pokémon Clarks shoes.”

About Clarks
Clarks, based in Somerset, England, has been at the forefront of innovative shoemaking since its foundation in 1825, when brothers James and Cyrus Clark made a slipper from sheepskin off-cuts. At the time it was ground-breaking: a combination of invention and craftsmanship that has remained at the heart of what the brand does now. In the Clarks archive of more than 22,000 pairs are shoes that have sparked revolutions and defined generations. From the original Clarks Desert Boot, first designed by Nathan Clark and launched in 1950, to the iconic Wallabee, each design has an instantly recognisable signature that makes it unmistakably Clarks.

Source: https://www.clarks.co.uk/originals/collaborations/pokemon-collection
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Jazwares announced at the San Diego Comic-Con 2022 that the Squishmallows x Pokémon collection is a collaboration with The Pokémon Company International and will launch on the Pokémon Center.

New Squishmallows x Pokémon Plush Makes Debut with Fan-First Reveal at San Diego Comic-Con Booth #3513

SAN DIEGO, July 21, 2022 - Jazwares, a leading global toy company, today announced that two of the toy industry's top powerhouse brands are teaming up, Squishmallows and Pokémon! Exclusively revealed at San Diego Comic-Con, the new Squishmallows x Pokémon collection is a collaboration with The Pokémon Company International, combining the loveable personalities of Squishmallows with the most iconic Pokémon in the franchise.

"Joining forces with Pokémon to bring fans this monumental new offering takes the Squishmallows brand to a completely new level of pop-culture coolness," said Gerhard Runken, Senior Vice President of Brand & Marketing, Jazwares.

"Pokémon continues to offer new and premier ways for fans to experience and show their love for the brand," said Amy Sachtleben, director of Licensing, The Pokémon Company International. "This collaboration with Jazwares to introduce Pokémon in the immensely popular Squishmallows expression is a perfect fit for fans of both brands. We can't wait to see reactions at Comic-Con International in San Diego and the upcoming launch on PokemonCenter.com."

Officially planned to launch this Fall on PokemonCenter.com in the US, PokemonCenter.com/en-gb in the UK, and PokemonCenter.ca in Canada, the Squishmallows x Pokémon collab builds on each brand's unique DNA and multi-generational appeal. All-time favorite Electric-type Pokémon Pikachu and the Ghost- and Poison-type Pokémon Gengar will now be huggable Squishmallows, available on PokemonCenter.com later this year. At Jazwares Comic-Con Booth #3513, attendees will get a first look at this exciting new plush collection before hitting PokemonCenter.com.

"As demand for Squishmallows continues to skyrocket, we're thrilled to debut this exciting partnership at San Diego Comic-Con, where celebrating collector culture with fans comes first," Added Jeremy Padawer, Chief Brand Officer, Jazwares.

On social media, Squishmallows content has officially squished through the roof, generating nearly 8 billion video views on TikTok, while @squishmallows (and related hashtags) has been tagged in more than 1 million Instagram posts. Additionally, the Squishmallows social media channels have ballooned to more than 986,000 followers, and nearly 100 global and local Facebook groups have been created by fans. In the Metaverse, the recently launched Squishmallows on Roblox game continues to be widely popular with players where they can collect Squishmallows virtual plush, hang out with friends, and more in an ultra-cool and colorful world.

Since Squishmallows debuted in 2017, each plush has featured its own lovable personality, and the brand has become known for its ultra-soft feel and whimsical aesthetic. With more than 1,500 unique Squishmallows to collect, ranging from two- to 24-inches in size, the brand has captivated fans of all ages, and won the hearts of Squishmallows fans in more than 40 countries. Such strong brand retention has resulted in multiple line extensions, including HugMees™, Squish-Doos™, Stackables™, and Squishville™ and robust consumer products ranging from apparel and accessories, to home decor and pool floats, and more.

Source: https://www.jazwares.com/newsroom/two-pop-culture-sensations-squishmallows-and-pokemon-join-forces-epic-plush-collaboration
England Footballers Tammy Abraham, Mason Mount and James Ward-Prowse put their skills to the test and took on some Pokémon GO themed futsal challenges to be crowned champion! Which Pokémon will they each buddy up with to help them take the crown?

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England stars combine futsal skills with AR in Pokémon GO challenge

What do Futsal and Pokémon GO have in common? They are so much more fun when you play with a friend.

That's why Pokémon tasked England Football players Tammy Abraham, Mason Mount and James Ward-Prowse and football freestyler Cameron Corp to put their futsal skills to the test and bring to life Pokémon GO AR and Trainer Battles at the National Football Centre, St George's Park.

In an interactive video that highlights the England star's futsal abilities and competitive nature on and off the pitch, the players were paired with buddy Pokémon, (Charmander - Abraham), (Bulbasaur - Mount) and (Squirtle - Ward-Prowse) before taking on a series of challenges.

First up, in a test of their Pokémon GO AR skills and footwork, the players were challenged to dribble around their virtual Pokémon buddies using a sole roll, before taking an effort on goal.

This was followed by an intense series of head-to-head Pokémon GO Trainer Battles, with the victor decided by a penalty shootout inspired target challenge using the futsal ball.

Source: https://www.mastertheball.com/

YouTube Clip - Tammy Abraham, Mason Mount & James Ward-Prowse take on some Pokémon GO themed futsal challenges!


Source: https://www.youtube.com/watch?v=dbCq8FuUF50
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The Pokémon Company International has announced that they are currently searching for energetic, personable candidates of all ages and their families for an exciting new opportunity. Whether you are trying to learn the Pokémon Trading Card Game to connect with your loved ones, hone your TCG skills to get to the next level, or are already a competitive player, they would like to hear how a Pokémon TCG expert can help you! They are currently casting in the greater Los Angeles and surrounding area. An application form is available on the casting website.

Source: https://pokemontcg.castingcrane.com/

THE POKÉMON COMPANY INTERNATIONAL BEGINS DEVELOPMENT OF NEW UNSCRIPTED POKÉMON SERIES FEATURING FANS OF POPULAR TRADING CARD GAME

Open Casting Call for Players, Collectors, and General Enthusiasts of The Pokémon TCG Begins Today

Bellevue, Wash. – July 11, 2022 – The Pokémon Company International, the organization responsible for management of the Pokémon brand outside of Asia, announced today the initial development of a new unscripted series involving the Pokémon Trading Card Game (TCG) and the opening of a casting call for fans of all ages and interests in the best-selling TCG. Casting for the series will be focused on fans located in the Los Angeles, California area, and those interested in applying can visit the casting agency website at https://pokemontcg.castingcrane.com/.

“The Pokémon Trading Card Game has been a cornerstone of the Pokémon brand since it was introduced more than 25 years ago and at the center of its success is its fans,” said Barry Sams, vice president of The Pokémon Trading Card Game at The Pokémon Company International. “From dedicated competitors in the Play! Pokémon program and casual players battling after school with friends and family to collectors or general enthusiasts, we’re looking forward to spotlighting the stories of our diverse TCG fans. Anyone in the Los Angeles area with a Pokémon TCG story to tell is encouraged to apply.”

Driven by the Pokémon TCG, Pokémon was the top-selling toy property at US retail in 20211 and has been the number one-selling toy property to date in 20222. The Pokémon TCG is currently available in 76 countries and regions and 13 languages and tens of billions of Pokémon TCG cards have been shipped globally since the game launched 25 years ago3. The most recent expansion, Pokémon TCG: Sword & Shield Astral Radiance, launched in May of 2022 and the next, Pokémon TCG: Sword & Shield – Lost Origin, launches on September 9, 2022. Fans can also enjoy a special Pokémon TCG: Pokémon GO expansion which launched on July 1, 2022 and is based on the massively popular Pokémon GO mobile game — as well as an updated version of Pokémon TCG: Battle Academy, which was recognized by The Toy Association as the 2021 “Game of the Year” at the annual Toy of the Year Awards.

Additional details about the unscripted series will be announced at a later date.
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In anticipation of the event, The Pokémon Company International unveiled the official art for the 2022 Pokémon World Championships today. The tournament takes place in London, England this year from August 18th, 2022 to August 21st, 2022. High resolution artwork from the press release has been added to an Imageboard thread.

Start Planning for the 2022 Pokémon World Championships

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The four-day event hosts five individual competitions, as well as plenty of fun activities for spectators.

The 2022 Pokémon World Championships are just around the corner, taking place August 18–21 at the ExCeL London events center. The world's best Pokémon TCG, Pokémon Sword and Pokémon Shield, Pokémon GO, Pokkén Tournament DX, and Pokémon UNITE players will gather to compete for the prestigious Pokémon World Champion title, more than half a million dollars in prizes, and return invitations for next year's Worlds competitions. Keep an eye out for a forthcoming list of players who will advance to compete in London.

This year, for the first time, Pokémon fans who are planning to shop at the pop-up Pokémon Center at Worlds must schedule a reservation. Tickets to shop will be available starting July 18. Shopping appointments will likely be claimed quickly, so don't miss your opportunity to shop for exclusive merchandise. Stay tuned for additional information about where to make your reservation.

POKÉMON MEETS LONDON WITH REVEAL OF OFFICIAL 2022 POKÉMON WORLD CHAMPIONSHIPS ART

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Bellevue, WA—June 28, 2022—The culmination of the 2022 Play! Pokémon season is on the horizon with the conclusion of last week’s 2022 Pokémon North America International Championships. The final list of winners from the weekend is as follows:

Trading Card Game Junior Division:
1st place: Nathan Osterkatz

Trading Card Game Senior Division:
1st place: Rune Heiremans

Trading Card Game Masters Division:
1st place: Azul Garcia Griego

Video Game Junior Division:
1st place: Abel Ashby

Video Game Senior Division:
1st place: Christopher Han

Video Game Masters Division:
1st place: James Evans

Pokémon GO Senior Division:
1st place: Andrew Ford

Pokémon GO Masters Division:
1st place: Payden Bingham

Pokkén Tournament DX Senior Division:
1st place: Peyton Fearing

Pokkén Tournament DX Masters Division:
1st place: Chaz Wright

Top-ranked players have now secured an invitation to the Pokémon World Championships. Now a four-day event, the 2022 Pokémon World Championships will take place August 18–21 in London, England. Thousands of competitors, spectators, and fans will converge at ExCeL London, where some of the world’s most elite Pokémon Trading Card Game (TCG), Pokémon Sword and Pokémon Shield video game, Pokkén Tournament DX, Pokémon UNITE, and Pokémon GO players will compete for the coveted title of World Champion and more than $500,000 in scholarships, cash, and prizes.

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In anticipation of the event, The Pokémon Company International unveiled the official art for the 2022 Pokémon World Championships today. Every year, special artwork is created for the Pokémon World Championships, often inspired by the location where the event is held. This year’s art draws inspiration from the iconic sights and rich culture of London, England.

Source: https://www.pokemon.com/us/pokemon-news/start-planning-for-the-2022-pokemon-world-championships/
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The Pokémon Company International announced on June 23rd, 2022 the latest expansion for the best-selling Pokémon Trading Card Game, Sword & Shield Lost Origin, available starting September 9th, 2022, at participating retailers around the world. High resolution pictures from the press release have been added to an Imageboard thread.

New Pokémon Trading Card Game: Sword & Shield—Lost Origin Expansion to Mark the Return of the Lost Zone Gameplay Mechanic

In Sword & Shield—Lost Origin, the Lost Zone gameplay mechanic will make its Sword & Shield Series debut and is expected to shake up the Pokémon TCG metagame. The Lost Zone is similar to the discard pile, but players will not be able to recover these cards during gameplay. Lost Zone cards such as Giratina VSTAR will feature a shadowy aura emanating from the artwork.

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Pokémon TCG Sword Shield Lost Origin Elite Trainer Box

Furthermore, Sword & Shield—Lost Origin will be based on the popular Pokémon Legends: Arceus video game and feature more Hisuian Pokémon, including Hisuian Zoroark VSTAR and Hisuian Goodra VSTAR, as well as Radiant Pokémon such as Radiant Gardevoir. Radiant Pokémon feature Shiny Pokémon illustrated in etched artwork and tend to have a powerful Ability or attack.

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Booster Packs

Noteworthy cards from the expansion include:

  • Three new Radiant Pokémon
  • Six Pokémon VSTAR
  • 14 Pokémon V and one Pokémon VMAX
  • 30 cards with artwork featuring fan-favorite Trainers and Pokémon in the Trainer Gallery subset

Sword & Shield—Lost Origin will be available in booster packs, Elite Trainer Boxes and special collections, with the Sword & Shield—Lost Origin Pokémon Center Elite Trainer Box now available for preorder exclusively at Pokémon Center in the US , Canada and UK.

Sword & Shield Lost Origin

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As the boundary between dimensions tears apart, Giratina VSTAR plunges the world into the abyssal shadow of the Lost Zone! Be wary of the Lost Zone's power—unlike the discard pile, cards that are sent here cannot be recovered. While Aerodactyl VSTAR harnesses this distorted power, Magnezone, Drapion, Hisuian Goodra, and Hisuian Zoroark also appear as Pokémon VSTAR to show off their own astonishing skills, joined by Kyurem VMAX. Above the shadows, Enamorus V and Radiant Gardevoir conjure up dazzling magic in the Sword & Shield—Lost Origin expansion!

  • Over 190 cards
  • 3 brand-new Radiant Pokémon
  • 6 awesome Pokémon VSTAR
  • 14 powerful Pokémon V and 1 enormous Pokémon VMAX
  • 30 cards with special art in the Trainer Gallery subset
  • More than 15 Trainer cards

Source: https://www.pokemon.com/us/pokemon-tcg/sword-shield-lost-origin/explore-and-watch/

Pokémon TCG: Sword & Shield Lost Origin Elite Trainer Box

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Pokémon TCG Sword Shield Lost Origin Elite Trainer Box (with components)

Get lost in the abyss and into the zone with a set of new Pokémon, booster packs, and accessories. The Sword & Shield—Lost Origin Elite Trainer Box features everything you need to navigate the depths of the Pokémon TCG including eight booster packs, 45 Energy cards, six damage-counter dice, one coin-flip die, two acrylic condition markers, and one acrylic VSTAR marker. Protect your cards with 65 card sleeves featuring the Legendary Pokémon from the Distortion World, Giratina, and explore the return of the Lost Zone with a player's guide to the Sword & Shield—Lost Origin expansion.

The Pokémon TCG: Sword & Shield—Lost Origin Elite Trainer Box includes:

  • 8 Pokémon TCG: Sword & Shield—Lost Origin booster packs
  • 65 card sleeves featuring Giratina
  • 45 Pokémon TCG Energy cards
  • A player's guide to the Sword & Shield—Lost Origin expansion
  • 6 damage-counter dice
  • 1 competition-legal coin-flip die
  • 2 acrylic condition markers
  • 1 acrylic VSTAR marker
  • A collector's box to hold everything, with 4 dividers to keep it organized
  • A code card usable in either the Pokémon TCG Online or Pokémon TCG Live

Source: https://www.pokemon.com/us/pokemon-tcg/product-gallery/sword-shield-lost-origin-elite-trainer-box/
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FamilyMart is pleased to announce that as part of its Your Happiness (あなたのうれしい) initiative, one of the five keywords it has been working on since last year, The Pokémon Company's Nintendo Switch and smartphone puzzle game Welcome! Pokémon Cafe ~Mixing Puzzles~ (abbreviated as "Pokémaze"), has been downloaded more than 12 million times. A tie-in campaign will be held from June 21st, 2022 to July 18th, 2022 at approximately 16,600 FamilyMart stores nationwide. High resolution pictures from the press release have been added to an Imageboard thread.

During the campaign, a Pikachu's Pineapple Frappe, a tie-in between FamilyMart's popular "Frappe" and "Pokémaze," will go on sale. In addition, there will be a campaign to win original goods with the purchase of participating products and a lottery for original items by collecting stamps on the Famima application.

Also, a campaign to win tickets to "Pokémon GO Fest 2022 Sapporo," a real world event taking place in the location-based game Pokémon GO for iOS and Android, will also be held simultaneously on the Famima app.

1. Pikachu Pineapple Frappe

From the "FAMIMA CAFÉ" frappe series made from coffee machine milk, Pikachu's Pineapple Frappe, is the first pineapple flavor frappe featuring Pikachu wearing the outfit that the cafe staff wear in Pokémaze. It will be released at approximately 16,600 FamilyMart stores nationwide starting on June 21st, 2022. It features the texture of golden pineapple pulp and has a sweet and sour, refreshing flavor. Three different original designs were created for the frappe, the first of which features Pikachu in red and blue outfits, and the second features Pikachu in a green outfit, which will be released sequentially. Please enjoy the different outfits and cute expressions on each of them.

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Product name: Pikachu's Pineapple Frappe (ピカチュウのパインフラッペ)
Price: 297 yen (320 yen including tax)
Release Date: June 21st, 2022
Sales area: Nationwide in Japan

2. Purchase 3 Eligible Products and Get Original Goods! Campaign

You can get Pokémaze original items for every 3 qualifying products you purchase!
Campaign period: Tuesday, June 21st, 2022 at 10:00 AM until Monday, July 18th, 2022
*Will end when all the prize items are gone.

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First Prize: June 21st, 2022 at 10:00 AM~: Original PP coaster (4 kinds)

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Second Prize: July 5th, 2022 at 10:00 AM~: Original Memo Pad with the Cafe's Menu Design (4 kinds)

3. Famima App Stamp Campaign

During the campaign period, present the Famima app and purchase eligible products to earn one stamp for each item you purchase. Depending on the number of stamps accumulated, a total of 40 people will be selected by lottery to win an original item by applying for the course of their choice.

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Campaign period: June 21st, 2022 to July 18th, 2022
Application period: June 21st, 2022 to July 22nd, 2022

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5 stamps course: Original lunch bag for 30 people
10 stamps course: Original set of 3 bean dishes for 10 people


Welcome! Pokémon Cafe ~Mixing Puzzles~

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On June 24th, 2022, Pokémaze will celebrate its second anniversary, and they are planning to hold commemorative events and campaigns including new Pokémon visiting the store, Pokémon in special costumes, and special offers.


Participate in the Pokémon GO Fest 2022 Sapporo event with the Famima app!

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Campaign Period: Stamp and application period: June 21st, 2022 to July 11th, 2022
Campaign Details: Show the Famipay app and pay 500 yen or more including tax at a FamilyMart store to accumulate one stamp on your Famipay. Depending on the number of stamps collected, you will be entered into a lottery for tickets to the "Pokémon GO Fest 2022 Sapporo," a real world event to be held in Sapporo from August 5th, 2022 to August 7th, 2022, and a JTB Travel Gift worth 80,000 yen.

Source: https://www.family.co.jp/campaign/spot/2206_poke-maze_cp.html
The Pokémon Center has announced a partnership with Craft and has released the Craft Sportswear collection which is made for world champions and everyday heroes.

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Pokémon Center × Craft Sportswear Available Now

Train in electrifying comfort and style with an exciting new collaboration.

Being a Pokémon Trainer requires strength and commitment, and the Pokémon Center × Craft sportswear collaboration offers the necessary motivation to train hard. The Pokémon Center × Craft line includes a full assortment of innovative apparel that's perfect for adventures across all regions, no matter the terrain or weather. Pikachu, Gengar, Lucario, and Gardevoir are just a few of the Pokémon that are beautifully showcased on the line's unique performance grade T-shirts, tank tops, jackets, joggers, shorts, socks, and more.

Available now exclusively at the Pokémon Center, Craft's versatile tops, bottoms, and accessories offer Trainers in the US, Canada, and the UK an opportunity to prepare for the battles ahead—in style. Whether you're working out solo, training for the competition, or just hanging out, the Pokémon Center × Craft line has you covered.

Source: https://www.pokemon.com/us/pokemon-news/pokemon-center-craft-sportswear-available-now/

Press Release - The Pokémon Company International, Craft Sportswear Launch New Activewear Line Exclusively for Pokémon Center

Starting Today, Trainers Can Sport Popular Pokémon with Craft Sportswear’s Lineup of Premium Apparel

The Pokémon Company International, in partnership with Swedish endurance brand Craft Sportswear, today announced a new line of high-quality apparel featuring some of the most beloved Pokémon from the franchise. Trainers in the US, Canada and UK can prepare for battles to come with Craft Sportwear’s versatile tops, bottoms and accessories, available exclusively at Pokémon Center starting today.

The Pokémon Center × Craft Sportswear line includes a full assortment of innovative men’s and women’s apparel perfect for Pokémon adventures and suitable for various terrains or weather. Pikachu, Gengar, Lucario, Gardevoir and more are beautifully showcased on the line’s unique performance tees, tanks, jackets, joggers, shorts and socks. Apparel and accessories from the Pokémon Center × Craft Sportswear line are available now at PokemonCenter.com.

“With our partnership with Craft Sportswear, known for their premium apparel and accessories, our goal is to equip Trainers with versatile activewear so they can continue to motivate themselves and others to confidently and comfortably rise to every challenge,” said Cindy Ruppenthal, senior director of e-commerce at The Pokémon Company International. “Whether they are heading to the great outdoors, hitting the gym, or hanging around at home, we want Trainers to have a variety of reliable pieces for any activity.”

Craft Sportswear prides itself on designing high-quality, innovative activewear, and this collaboration with Pokémon Center continues that legacy with apparel designed specifically with Trainers’ needs in mind.

“Our vision at Craft Sportswear is to bring joy and new possibilities to athletes in everyday life,” said Eric Schenker, CEO of Craft Sportswear North America. “Through this collaboration, we hope to inspire and excite Pokémon Trainers with the design, innovation and performance of this exclusive collection.”

Explore New Worlds

From tall grass and forest trails to the city streets, this unique collaboration from Pokémon Center × Craft keeps you moving in comfort and style with quality activewear in colorful designs.

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Item List:

Pokémon Center × Craft: Pichu, Pikachu & Raichu ADV Essence Plava Multi Wind Jacket - Men - $119.99
Pokémon Center × Craft: Gardevoir Essence Swale Wind Jacket - Women - $119.99
Pokémon Center × Craft: Lucario ADV Essence Granite Wind Jacket - Men - $119.99
Pokémon Center × Craft: Gengar Essence Burgundy Wind Jacket - Women - $119.99
Pokémon Center × Craft: Pichu, Pikachu & Raichu ADV Unify Monument Hoodie - Men - $89.99
Pokémon Center × Craft: Pikachu Unify Black Hoodie - Women - $89.99
Pokémon Center × Craft: Gengar Unify Burgundy Hoodie - Women - $89.99
Pokémon Center × Craft: Pikachu ADV Unify Giallo Hoodie - Men - $89.99
Pokémon Center × Craft: Lucario ADV Unify Granite Hoodie - Men - $89.99
Pokémon Center × Craft: Gengar Core Charge Burgundy Jersey Jacket - Women - $79.99
Pokémon Center × Craft: Pikachu Core Charge Black Jersey Jacket - Women - $79.99
Pokémon Center × Craft: Pikachu ADV Unify Monument Pants - Men - $74.99
Pokémon Center × Craft: Lucario ADV Unify Granite Pants - Men - $74.99
Pokémon Center × Craft: Pikachu Unify Black Pants - Women - $74.99
Pokémon Center × Craft: Gengar Unify Burgundy Pants - Women - $74.99
Pokémon Center × Craft: Pikachu Faun Black Open-Back Singlet - Women - $54.99
Pokémon Center × Craft: Gengar Faun Burgundy Open-Back Singlet - Women - $54.99
Pokémon Center × Craft: Gengar Core Charge Gerbera T-Shirt - Women - $49.99
Pokémon Center × Craft: Pikachu Essence Black Stretch Shorts - Women - $49.99
Pokémon Center × Craft: Gardevoir Core Charge Swale T-Shirt - Women - $49.99
Pokémon Center × Craft: Pikachu Core Charge Black T-Shirt - Women - $49.99
Pokémon Center × Craft: Gardevoir Essence Swale Stretch Shorts - Women - $49.99
Pokémon Center × Craft: Pikachu Core Unify Giallo T-Shirt - Men - $44.99
Pokémon Center × Craft: Lucario Core Unify Sarek & Blaze T-Shirt - Men - $44.99
Pokémon Center × Craft: Gengar Core Unify Burgundy T-Shirt - Women - $44.99
Pokémon Center × Craft: Lucario Core Charge Granite Shorts - Men - $44.99
Pokémon Center × Craft: Lucario Core Charge Sarek T-Shirt - Men - $39.99
Pokémon Center × Craft: Pikachu Core Charge Monument & Black T-Shirt - Men - $39.99
Pokémon Center × Craft: Pikachu Core Charge Black T-Shirt - Men - $39.99
Pokémon Center × Craft: Pikachu Core Charge Monument Singlet - Men - $34.99
Pokémon Center × Craft: Raichu Core Charge Giallo Singlet - Men - $34.99
Pokémon Center × Craft: Lucario Core Charge Black Singlet - Men - $34.99
Pokémon Center × Craft: Lucario Core Charge Sarek Singlet - Men - $34.99
Pokémon Center × Craft: Pikachu, Gengar & Gardevoir Ankle Socks (3 Pairs) (Women) - $19.99
Pokémon Center × Craft: Pikachu & Raichu Ankle Socks (3 Pairs) (Men) - $19.99

Source: https://www.pokemoncenter.com/craft