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Four limited edition Nintendo 2DS's will be released in Japan on Saturday February 27th, 2016. Pre-orders begin on December 26th, 2015 and those that order one of the sets at a Pokémon Center can also get a special art book with which you can listen to Pokémon cries. The Nintendo 2DS box art and case coloring match that of the original games Pocket Monsters Red, Green, Blue and Pikachu. The Pocket Monsters Blue set will be only available at the Pokémon Center and Pokémon Stores. High resolution box art and system pictures have been added to an Imageboard thread.

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Mew Exchange Ticket

The Mew Exchange Ticket is included in the Nintendo 2DS Limited Edition sets and it allows players to get Mew in their digital copy of Pocket Monsters Red, Green, Blue and Pikachu. Full details of the exchange event will be announced by February 2016.

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Merchandise Information

Price: 9,980 yen each (excluding tax)
Publisher: The Pokémon Company
Retailers: Aeon, Aeon Supercenters, TSUTAYA, Toys R Us, Amazon.co.jp, Pokémon Stores and Pokémon Centers
Contents:
  • 1 x Nintendo 2DS System
  • 1 x copy of 1 of the following games: Pocket Monsters Red, Green, Blue or Pikachu
  • 1 x AC adapter
  • 1 x Stylus
  • 1 x 4GB SDHC Memory Card
  • Six AR cards
  • Easy Start Guide
  • Instruction Manual
  • 1 x Original Sticker Sheet
  • Original Theme Download Code
  • 1 x Mew Serial Code
  • 1 x Town map
  • 1 x Mew Exchange Ticket

Mew Serial Code Distribution

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Players that purchase a digital copy of Pocket Monsters Red, Green, Blue or Yellow from the Nintendo eShop from Saturday February 27th, 2016 through Tuesday February 28th, 2017 will receive a serial code to unlock Mew as a present. Players can redeem the code in Pocket Monsters X, Y, Omega Ruby or Alpha Sapphire from Saturday February 27th, 2016 through Friday March 31st, 2017.

The details of Mew are as follows:

Pokémon Info
Image Level: 5
Poké ball: Cherish Ball
Ability: Synchronize
OT: ゲーフリ
Attack 1: Pound
ID: 22796
Ribbon: Premier Ribbon

Sources: http://www.pokemon.co.jp/info/2015/12/151225_p01.html, http://www.pokemon.co.jp/ex/VCAMAP/present/ and http://www.pokemon.co.jp/ex/VCAMAP/2ds/
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From January 1st, 2016 until June 30th, 2016, an Event Pokémon Campaign is being held at the Pokémon Center Hiroshima. Each month a new Pokémon is being distributed for players of the Japanese versions of Omega Ruby and Alpha Sapphire. During this period, the Pokémon Center Hiroshima will also be holding events for family and friends to have fun. Players that received these event Pokémon in the past from their previous distributions could also receive these Pokémon.

Picture Pokémon Information
thumbnail Pokémon: Mega Lizardon Y
Distribution Date: January 1st, 2016 to January 31st, 2016
Level: 36
Type: Fire/Flying
OT: メガトウキョ
Moves: Overheat, Solar Beam, Focus Blast, Hold Hands
thumbnail Pokémon: Rayquaza
Distribution Date: Feburary 1st, 2016 to February 29th, 2016
Level: 70
Type: Dragon/Flying
OT: コロコロ
Moves: Dragon Pulse, Thunder, Twister, Extreme Speed
thumbnail Pokémon: Mega Gengar
Distribution Date: March 1st, 2016 to March 31st, 2016
Level: 25
Type: Ghost/Poison
OT: ハロウィン
Moves: Shadow Ball, Sludge Wave, Confuse Ray, Astonish
thumbnail Pokémon: Ralts, Carvanha, Numel, Swablu or Bagon Egg
Distribution Date: April 1st, 2016 to April 30th, 2016
Level: Egg
Type: Random
thumbnail Pokémon: Poké Ball Pattern Vivillon
Distribution Date: May 1st, 2016 to May 31st, 2016
Level: 12
Type: Bug/Flying
OT: ポケセン
Moves: Stun Spore, Gust, Light Screen, Struggle Bug
thumbnail Pokémon: Pikachu
Distribution Date: June 1st, 2016 to June 30th, 2016
Level: 36
Type: Electric
OT: メガトウキョ
Moves: Thunder, Substitute, Play Nice, Hold Hands

Sources: http://www.pokemon.co.jp/info/2016/01/160122_p02.html and http://www.pokemon.co.jp/info/2015/12/151218_p08.html

Pokémon Center Hiroshima Event Pokémon Campaign Poster

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Picture source: https://twitter.com/gigiaru/status/675543374057771013
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The official Japanese Pokémon webiste announced the details for Pikachu Mega Campaign Part 2 (強★カワ ピカチュウのメガキャンペーン第2弾) which will took place at the Pokémon Centers in January of 2016. Details of the first part of the campaign are available by clicking here.

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From January 1st, 2016 until January 31st, 2016, players of Omega Ruby or Alpha Sapphire can receive 1 of 5 different Pokémon at random each period. There were 5 separate distributions periods, so players could return to try and get one of the other Pokémon. Tabunne, Lucario, Tyltalis, Yadoran and Yamirami where the distributed Pokémon, each of which could Mega Evolve from the Mega Stone they were holding.

Distribution Periods

Period 1: January 1st, 2016 until January 8th, 2016
Period 2: January 9th, 2016 until January 15th, 2016
Period 3: January 16th, 2016 until January 22nd, 2016
Period 4: January 23rd, 2016 until January 29th, 2016
Period 5: January 30th, 2016 until January 31st, 2016

Poncho Pikachu Figures

All seven Pikachu Poncho figures will be appearing in popular capsule toy vending machines at all the Pokémon Centers starting on January 16th, 2016.

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Pokémon Card Game Limited Goods

Various Pokémon Trading Card Game goods will be available for a limited time in January 2016 only at the Pokémon Centers and are unattainable elsewhere. A box set of card shields featuring the artwork of Pikachu wearing Ponchos was available.
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Business Cards and Events

Various business cards featuring the Pikachu wearing Ponchos were available while supplies lasted to patrons of the stores. Poncho wearing Pikachu mascots also appeared to allow people to take pictures with them.

Sources: http://www.pokemon.co.jp/info/2015/12/151211_p02.html and http://www.pokemon.co.jp/info/2015/12/151211_p02.html
A POKÉMON with YOU Smile Park (POKÉMON with YOU スマイルパーク) event will be held at Big Palette Fukushima (ビッグパレットふくしま) on Sunday, December 20th, 2015 from 10:00 to 17:00.

As part of the events festivities, a Pikachu will be distributed to players of Pokémon X, Pokémon Y, Pokémon Omega Ruby or Pokémon Alpha Sapphire. The Pikachu is Level 99 and knows the moves: Happy Hour, Play Nice, Hold Hands and Flash. It comes with a Souvenir Ribbon and is holding a Rare Candy.

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Source: http://www.pokemon.co.jp/withU/report/2015/11/1220pokemon-with-you.html
The official Japanese YouTube Channel posted a video for the Pikachu Mega Campaign (ピカチュウの メガキャンペーン) which will take place at the Pokémon Centers starting on December 12th, 2015. This is part one of the campaign and another part will be announced at a later date. Images from the video have been added to an Imageboard thread.

ponchopikachu

Patrons that spend at least 2,000 yen on merchandise at the store can receive 1 of 8 different Poncho Pikachu cards with an accompanying Clear File. The presents feature: Pikachu with Mega Rayquaza poncho, Pikachu with Mega Tabunne Poncho, Pikachu with Mega Tyltalis poncho, Pikachu with Mega Yadoran poncho, Pikachu with Mega Lizardon X poncho, Pikachu with Mega Lizardon Y poncho and Pikachu with Mega Lucario poncho.

ponchopikachu

Those that spend at least a 1,000 yen on TCG merchandise during the campaign, they can receive the Pokémon Center Poncho-wearing Pikachu (ポンチョを着たピカチュウ) 203/XY-P card. It features the artwork of Pikachu in Mega Tabunne, Mega Lucario and Mega Yadoran poncho's. Details of this card have been added to our TCG dex.

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An alternate-colored Diancie will be distributed from December 12th, 2015 until December 31st, 2015 to players of Omega Ruby or Alpha Sapphire. Details were not revealed.

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Players of Pokémon Tretta Ultimate Z can also receive a Mega Lizardon X or Mega Gyarados trophy tretta.

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Pikachu Mega Campaign Video


Source: https://www.youtube.com/watch?v=0KAmuiEaVY4
The official Japanese Pokémon website has announced that the Johto Starters Chicorita, Hinoarashi and Waninoko will be distributed to patrons of the Pokémon Lab: You do it! You discover! Special Exhibition.

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Patrons that complete the Lab 1 mission will receive a serial code for one of the Johto starter that can be redeemed in Pokémon X, Y, Omega Ruby or Alpha Sapphire. All 3 starters are level 5 and have the OT Pokémon Lab (ポケモンラボ). Chicorita knows the moves Tackle and Growl. Hinoarashi knows the moves Tackle and Leer. Waninoko knows the moves Scratch and Leer. Serial codes will be available from December 23rd, 2015 until March 6th, 2016 and they can be redeemed until May 9th, 2016.

Sources: http://www.pokemon.co.jp/info/2015/11/151113_e01.html and http://www.tv-aichi.co.jp/pokemonlabo/
The official Pokémon YouTube channel updated with a video showcasing the reveal of a Trickster Zoroark Event Distribution for players of Pokémon Omega Ruby or Pokémon Alpha Sapphire via the Nintendo Network. Become a master of illusions with this crafty Zoroark! Use this Pokémon to confuse your opponents with moves common to other popular competitive Pokémon. Zoroark will be available via the Nintendo Network from November 4th, 2015 until November 20th, 2015. Details of this Zoroark have been added to our Event Database.

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Get a Trickster Zoroark for Your Pokémon Game! Video


Source: https://www.youtube.com/watch?v=8r6UtzGMmYk

Pokémon BREAKthrough with New Evolution!

BREAK Evolution now available in the newest Pokémon Trading Card Game expansion, XY—BREAKthrough and Level 50 Zoroark distribution at GAME from November 6

London, United Kingdom — November 4, 2015 — The Pokémon Company International welcomes its latest Pokémon Trading Card Game expansion to the franchise as well as a new BREAK Evolution game mechanic, in Pokémon TCG: XY—BREAKthrough, now available in UK stores.

Pokémon TCG: XY—BREAKthrough introduces the new BREAK Evolution game mechanic which features an HP boost and a new attack or Ability when a Pokémon evolves, and also retains its existing attacks. Pokémon BREAK cards are distinctive with a landscape design, unique foil pattern, and uniquely rendered art. Six new Pokémon BREAK cards are available in the expansion including Chesnaught BREAK and Zoroark BREAK.

Alongside the launch of Pokémon TCG: XY—BREAKthrough, the crafty Pokémon Zoroark will be available as a Level 50 special character distribution, only at GAME, in the UK during a promotional period starting Friday, November 6 and ending Thursday, November 26. Taking Zoroark’s Illusion Ability to the next level, Zoroark will leave opponents mystified with moves common to other popular competitive Pokémon. Zoroark maintains the subterfuge as the Pokémon itself comes in an Ultra Ball instead of a Cherish Ball.

The Level 50 Zoroark can be obtained for free from the serial code printed on receipts in GAME stores, no purchase necessary. Players can then redeem and utilise Zoroark’s Sucker Punch, Sludge Bomb, Flamethrower, and Dark Pulse moves in Pokémon Omega Ruby, or Pokémon Alpha Sapphire, in addition to the Pokémon X or Pokémon Y video games . *

Zoroark is also featured as the star Pokémon on an exciting blister pack containing three Pokémon TCG boosters and special Zoroark pin. This package can be found only at GAME in the United Kingdom during this promotional period and will be available at other retailers subsequently.

Pokémon TCG: XY—BREAKthrough brings eight new Pokémon-EX including four new Mega Evolution Pokémon, plus 20 Trainer cards, complete with two full-art rare Ultra Trainer cards. Also, two new theme decks with 60 new cards, including one foil card, as well booster packs with 10 new cards in each pack, will provide the ability to increase the size and strength of your deck.

Pokémon TCG: XY—BREAKthrough theme decks and booster packs each include one in-pack code card that unlocks a virtual deck or 10 virtual cards from the XY—BREAKthrough expansion in the Pokémon Trading Card Game Online at www.pokemon.co.uk/tcgo . The Pokémon TCG Online is also now available on iPad via the App Store.

The Pokémon Trading Card Game (TCG) is a collectible and competitive trading card game. In the competitive Pokémon TCG, each player constructs a deck of 60 cards and uses it to battle against other players in fast-paced, strategy-oriented play. Since the debut of the Pokémon TCG in 1996, more than 21.5 billion cards have been shipped to 74 countries around the world.

* There is no purchase necessary to collect the special gift, but players do need to have a copy of Pokémon X, Pokémon Y, Pokémon Omega Ruby or Pokémon Alpha Sapphire, as well as a system in the Nintendo 3DS family to obtain Zoroark in their game .
McDonalds and the official Pokémon Omega Ruby or Pokémon Alpha Sapphire website have announced that Hoopa will be available for players of Pokémon X, Pokémon Y, Pokémon Omega Ruby or Pokémon Alpha Sapphire in the United States and Canada from November 27th, 2015 until December 23rd, 2015 at McDonald's via the Nintendo Zone. Hoopa is currently being distributed around the world.

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Also being released around the same time as Hoopa at McDonald's is a new line of Pokémon Happy Meal toys and TCG cards. The toys being distributed are: Mega Latios, Pikachu, Lugia, Primal Groudon, Wobbuffet, Hoopa, Primal Kyogre and Rayquaza. There will also be 12 TCG cards distribution.

Get Hoopa for Your Game!

Get the Mythical Pokémon Hoopa at participating McDonald's! Hoopa comes with an awesome selection of moves, including the powerful Hyperspace Hole move, a Psychic-type attack that only Hoopa can learn! This is the first opportunity to get the newly discovered Mythical Pokémon, so don't miss out!

Hoopa is available at participating McDonald's between November 27 and December 23, 2015. You'll need a copy of Pokémon X, Pokémon Y, Pokémon Omega Ruby, or Pokémon Alpha Sapphire as well as a system in the Nintendo 3DS family. The Hoopa you receive will be in its Confined form. When Hoopa is in Pokémon Omega Ruby or Pokémon Alpha Sapphire, it can transform into the powerful Hoopa Unbound!

Visit McDonald's to get the amazing Mythical Pokémon Hoopa while you can!

Promotional Video


Press Release

The Pokémon Company International and McDonald’s USA announced today that one of the world’s most popular entertainment franchises has partnered with the world’s leading food service provider to kick off the latest Happy Meal promotion. The Pokémon Omega Ruby and Pokémon Alpha Sapphire Happy Meal will be available at participating McDonald’s locations in the US and Canada from Friday, November 27 to Wednesday, December 23.

The Happy Meal will include one of eight Pokémon figures from the Pokémon Omega Ruby and Pokémon Alpha Sapphire video games: Pikachu, Primal Groudon, Primal Kyogre, Lugia, Rayquaza, Mega Latios, Wobbuffet, and the newly discovered Mythical Pokémon Hoopa. In addition to the toy, plus one of 12 Pokémon Trading Card Game (TCG) cards, fans in the United States will also be able to receive the Mythical Pokémon Hoopa for their Pokémon X, Pokémon Y, Pokémon Omega Ruby, and Pokémon Alpha Sapphire video games by bringing their game and Nintendo 3DS family system to participating McDonald’s locations and connecting to Nintendo Zone.

“The Pokémon Happy Meal is something our fans have enjoyed year after year,” said J.C. Smith, senior director of Consumer Marketing at The Pokémon Company International. “Receiving Hoopa while visiting McDonald’s makes this year’s program extra special.”

The Pokémon Omega Ruby and Pokémon Alpha Sapphire Happy Meal promotion will be supported by McDonald’s through a fully integrated marketing campaign that includes television advertising, in-store POP, and online activities at HappyMeal.com. Fans who purchase a Pokémon Happy Meal can also unlock games and content via the McPlay app available on the App Store and Google Play.

Source: http://www.pokemonrubysapphire.com/en-us/pokemon/hoopa
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The Pokémon EXPO Gym (ポケモンEXPOジム) is the first Pokémon themed interactive edutainment facility in Japan. The 'Communication with Pokémon' (ポケモンとのコミュニケーション) is based on the world of Pokémon and is focused on developing the communication skills of children while still having fun. The biggest feature of the Pokémon EXPO Gym is that the visitors, Pokémon Trainers, can be training while talking to Pokémon in a realistic manner. You can learn techniques or get advice on Pokémon problems.

There are seven program, each with their own individual theme that is focused on growing as a Pokémon Trainers. The Pokémon EXPO Gym Gear (ポケモンEXPOジムギア) app can be downloaded and players can register to check their skills as a trainer and to receive messages during training.

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To talk with Pokémon in the Pokémon EXPO Gym requires the Pokémon Fluency Translator (ポケモンペラペラ翻訳機) or Poképera (ポケペラ) for short. It is a Apple iOS and Google Android app which can be downloaded for free from the App Store or Google Play. The app can check records of the player and has other options and it will be available in early November 2015. It intergrates with the Membership Card (メンバーズカード) via IC which is required to particpate at the Pokémon EXPO Gym. The card costs 500 yen including tax and pre-sales will begin starting October 31st, 2015 at the Osaka Pokémon Center.

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Pokémon EXPO Gym Information

Location: Suita, Osaka Prefecture Senri Banpaku-Koen 2-1 (Yubinbango 565-0826)
Access: EXPOCITY via the Osaka Monorail. 2 minute walk from the Expo Memorial Park Station
Date of opening: Thursday, November 19th, 2015
Hours: 11:00 to 18:00 (Normal day)
Official shop and drinks stand open until 21:00 (Busy Day 9:30 to 21:00)
Company: Sanoyas Interaction Ltd.
Planning Supervisor: Pokémon Company Communications

Event Pokémon Distribution for XY and ORAS

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Those that play Lizardon's Battle Coliseum, Doble's Promo Studio, Kairiky's Aid Center and Zoroark's Slightly Evil Dojo can receive an event Pokémon as a present. Each program will present a serial code for the associated Pokémon from that program which can be used in Pokémon X, Pokémon Y, Pokémon Omega Ruby or Pokémon Alpha Sapphire.

Event Pokémon that will be Distributed:
Lizardon's Battle Coliseum: Lizardon
Doble's Promo Studio: Doble
Kairiki's Aid Center: Kairiky
Zoroark's Slightly Evil Dojo: Zoroark

Sources: http://www.pokemon-expo-gym.jp/ and http://prw.kyodonews.jp/opn/release/201510214790-2/